BALR. was founded in 2013 by professional football players and is a luxury lifestyle brand.
Absolut Vodka and BALR. have developed a limited collaboration to make football more inclusive.
The limited collection consists of the Absolut x BALR. Limited Edition bottle in a rainbow design by Gilbert Baker and a collaborative take on the BALR. Hoodie and BALR. T-shirt. The reissue of the famous statement bottle wraps in a high-quality paper wrap, with a design inspired by Daniel Quasar’s Progress Pride flag. This one expands the rainbow flag to include the colours brown and black to appropriately represent queer BPoC communities as well.
Cap: Normal Cap