Absolut No Label original design is part of the “In an Absolut World” advertising campaign, and is meant to suggest that the outside appearance should be eclipsed by what is inside.
The bottle was launched in the Travel Retail segment and certain other markets in June 2009, with a global launch following in September 2009.
France version is with grey corner. Australia version with blue and grey corner. South Africa version is with 43% alcohol.